
/ Brand Design / Creative Direction / Print Design
bensett
Client
bensett
Year
2025
Services
/ Brand Design / Creative Direction / Print Design
bensett is a contemporary furniture brand that celebrates clean lines, natural textures, and lasting craftsmanship. Rooted in simplicity and functionality, the brand offers thoughtfully designed pieces that elevate everyday living without excess. With an emphasis on quality materials and timeless silhouettes, bensett appeals to design-conscious individuals who value both comfort and aesthetic clarity.
Our work focused on building a distinct and cohesive brand identity for bensett. From logo design to color palette and typography, we developed a visual system that reflects the brand’s calm, modern character. We also crafted tone-of-voice guidelines and art direction principles to ensure consistent storytelling across digital and physical touchpoints—positioning Bensett as an authentic and refined presence in the furniture market.